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Intelligent Shop Window

Authors:
Reo Suzuki
Yutaka Takase
Yukiko I. Nakano

Keywords: augmented reality; shop window, overlaid display, Kinect sensor

Abstract:
The purpose of shop windows is to attract people’s attention and increase the consumers’ desire to buy the merchandise. This paper proposes an “intelligent shop window” that can display merchandise information and advertisements on a large see-through display overlaid on real items or people in the shop. The system decides the target item to be advertised based on the position of the customers/shop clerks and the color of the clothes that a clerk is wearing. Then, it displays the information about the item on a window-like see-through screen through which passers-by can see the information overlaid on the situation inside the shop. As compared to the mannequins in a shop window, our system can present information dynamically. Therefore, it is expected to attract greater interest from passers-by and increase the number of customers visiting the shop.

Pages: 92 to 95

Copyright: Copyright (c) IARIA, 2015

Publication date: February 22, 2015

Published in: conference

ISSN: 2308-4138

ISBN: 978-1-61208-382-7

Location: Lisbon, Portugal

Dates: from February 22, 2015 to February 27, 2015