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Agrotourism Gamification for Farmer Empowerment

Authors:
Pedro Gonçalves
Pedro Azevedo
Rúben Lopes

Keywords: Agrotourism; Gamification; Empowerment of farming sector.

Abstract:
Rural depopulation has emerged as a pressing issue, driven primarily by the migration of younger generations to urban centers, thereby leaving behind ageing populations. This demographic shift undermines local productivity, leading to the abandonment of agricultural land and the progressive decline of rural economies. The agricultural sector, in particular, is adversely affected by labor shortages and diminished investment, posing significant risks to both food security and the preservation of rural cultural heritage. Addressing these challenges necessitates the implementation of sustainable and integrated policy frameworks aimed at revitalizing rural communities and safeguarding traditional agricultural practices. In this context, the intersection of agriculture and tourism presents promising opportunities. When effectively coordinated, these sectors can generate synergistic benefits that support mutual development. The GAIME project is designed to investigate and promote these synergies through the application of gamification strategies in the tourism sector. By fostering collaboration between tourism and agriculture, the initiative seeks to enhance the resilience of rural economies and ensure continued socio-economic vitality in agricultural regions.

Pages: 17 to 21

Copyright: Copyright (c) IARIA, 2025

Publication date: October 26, 2025

Published in: conference

ISBN: 978-1-68558-327-9

Location: Barcelona, Spain

Dates: from October 26, 2025 to October 30, 2025