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Countering the Ripple Effects: Strategies for Decoding and Disrupting Emotional Triggers in Online Rumor Trust

Authors:
Yi-Chen Lee

Keywords: arousal cues, emotional valence, social contagion, message believability, fake news dissemination.

Abstract:
This study investigates how emotional factors influence the message believability of online fake news, focusing on the individual and interaction effects of emotional arousal, valence, and social contagion. Grounded in the “Feelings-as-Information” theory, the research explores how emotions serve as heuristic cues that shape cognitive evaluations and processes. The study examines how varying emotional conditions affect message believability through an experimental design simulating fake message dissemination. The findings aim to provide insights into the role of emotions in driving misinformation and offer strategies to mitigate its spread. Additionally, the outcomes will inform media literacy efforts and guide social media platform policies to better address the challenges posed by emotionally driven misinformation.

Pages: 1 to 5

Copyright: Copyright (c) IARIA, 2025

Publication date: March 9, 2025

Published in: conference

ISSN: 2519-8351

ISBN: 978-1-68558-238-8

Location: Lisbon, Portugal

Dates: from March 9, 2025 to March 13, 2025