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New Tourism System Across Industries in Nikko, Japan

Authors:
Yuko Hiramatsu
Atsushi Ito
Yoshikazu Nagao
Takeo Watanabe
Fumihiro Sato

Keywords: Society 5.0; agritourism; tourism phobia; LoRa

Abstract:
Tourist phobia has become a serious problem in Japan. Too many tourists visit Japan’s world heritage sites. Meanwhile, the population is decreasing in rural areas where there are beautiful natural features, farms, and animals. In conjunction with rural residents, we have devised a new scheme for enticing tourists away from famous places to a cattle farm in the mountains of Nikko, Japan. We plan to collect data about cows at the farm using sensors and LoRa technology, which is a spread spectrum modulation technique. Through a production information cooperation policy, these data, which reflect food quality, will be shared with restaurants near the world heritage sites. This is a gateway to learning about the rural area. Our goals are to develop regionally branded products, cultivate markets for them, and inform tourists of their availability. Such cross-sectional collaboration will create a new agritourism system.

Pages: 59 to 60

Copyright: Copyright (c) IARIA, 2020

Publication date: March 22, 2020

Published in: conference

ISSN: 2308-3956

ISBN: 978-1-61208-760-3

Location: Valencia, Spain

Dates: from November 21, 2020 to November 25, 2020