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Mobile Service Business Models for Cities: A Framework Bridging Public and Business Model Design Parameters

Authors:
Nils Walravens

Keywords: Mobile services; business models; public value; public governance

Abstract:
This paper proposes a business model framework that allows the design and analysis of value networks for mobile services in a public context. It starts from a validated business model framework and expands it to include parameters that come into play when a public entity (i.e., a city administration) becomes involved in the value network. In the quickly changing mobile telecommunications industry, this framework offers both an academic and practical tool, enabling the comparison and analysis of complex mobile city service business models that include public actors. After its theoretical development, the framework can be further validated by applying it to specific (inter)national and real-life cases.

Pages: 1 to 7

Copyright: Copyright (c) IARIA, 2012

Publication date: October 21, 2012

Published in: conference

ISSN: 2308-3468

ISBN: 978-1-61208-229-5

Location: Venice, Italy

Dates: from October 21, 2012 to October 26, 2012