Home // International Journal On Advances in Networks and Services, volume 4, numbers 3 and 4, 2011 // View article

Performance Analysis and Strategic Interactions in Service Networks

Authors:
Marina Bitsaki
Christos Nikolaou
Manolis Voskakis
Willem-Jan van den Heuvel
Konstantinos Tsikrikas

Keywords: service networks; value optimization; performance analysis; strategic behavior; competing networks

Abstract:
Service businesses are currently viewed as interdependent entities that achieve competitive advantage by fostering partnerships and co-evolving with competitors. Service networks are formed to describe these relationships and reveal value created and shared among them. In this paper, we analyze network participants’ behavior aiming to optimize their own value. We describe ecosystems in which more than one competing networks co-exist and interact with one another to their own benefit. We perform simulations to measure the performance of service networks and investigate optimal strategies for competing systems. We describe various scenarios defining dynamic strategies for competing players and show experimentally that after a small number of time slots these strategies reach an equilibrium in which no one is willing to diverge from its decision to his own benefit.

Pages: 375 to 385

Copyright: Copyright (c) to authors, 2011. Used with permission.

Publication date: April 30, 2012

Published in: journal

ISSN: 1942-2644